Information and Communication Technologies in Tourism: Challenges and Trends
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abstract
The integration of Information and Communication Technologies (ICT) in the tourism industry is an
essential element for the success of any tourism enterprise. ICTs provide access to information of
tourism products from anywhere and at any time. Tour companies may also reach out to target
customers around the world through a series of emerging technologies.
This paper aims to make a review of the main key factors of ICT in Tourism. Aspects such as the
quality of the website, Digital Marketing, Social Networking, Multimedia, Mobile Technologies and
Intelligent Environments are discussed.